The demand for App development for handheld devices have rocketed in the past few years. What is it about them that make them so popular? And how can they help your business? For a start, the engagement between people and their smart phones is increasing at an ever-growing rate. Whether there are a group of people waiting for a bus or sitting waiting before an appointment, the chances are that a large percentage of them are browsing the net on their phones. Already this is helping businesses become more ‘efficient’, in that users are engaging with a company’s software, whereas not too long ago, this intended free time was usually spent on reading newspapers and magazines.